Privacy Policy
Phoenix Biolabs – Privacy Policy
Introduction
Phoenix Biolabs (“we”, “us”, “our”) respects your privacy and is committed to protecting your personal data.
This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website, make a purchase, or interact with our services.
By accessing or using our website, you consent to the practices described in this policy.
Data We Collect
We may collect and process the following categories of personal information:
- Information You Provide Directly
– Name
– Email address
– Billing and shipping address
– Contact number
– Account login details (if applicable)
– Payment information (processed securely via third-party payment providers such as PayPal, Stripe, or WooCommerce Payments)
- Information Collected Automatically
When you use our website, we automatically collect:
– IP address
– Browser type and version
– Device type and operating system
– Pages visited and time spent on our site
– Referral sources and click data
- Marketing and Communication Preferences
When you sign up to receive marketing or newsletters, we collect and store your consent preferences to ensure compliance with GDPR standards.
How We Use Your Information
We process your data to:
– Fulfil and manage orders and deliveries
– Provide customer support and respond to enquiries
– Process secure payments
– Improve our website, services, and user experience
– Send order confirmations, shipping updates, and support notifications
– Send marketing communications (only if you have opted in)
– Comply with applicable legal obligations and fraud prevention standards
We will never sell, rent, or trade your personal information.
Legal Basis for Processing
Under UK GDPR, we process your data under the following legal bases:
– Contractual necessity: To fulfil purchases, process payments, and deliver products.
– Consent: When you opt in to receive marketing or communications.
– Legitimate interests: To improve our services, maintain website functionality, and prevent fraudulent activity.
– Legal obligations: To comply with tax, regulatory, and record-keeping requirements.
Marketing Communications
You will receive marketing communications from us only if you have:
– Opted in via our website sign-up form or checkout process, and
– Not unsubscribed from receiving marketing messages.
You can withdraw consent at any time by:
– Clicking “unsubscribe” in any email, or
– Contacting us directly at customerservices@phoenixbiolabs.net.
Cookies and Tracking Technologies
We use cookies and similar technologies to:
– Enable essential website functionality
– Analyse website traffic (via tools such as Google Analytics)
– Improve performance and user experience
– Support advertising and remarketing campaigns (via Meta Pixel, Klaviyo, or similar tools)
You can manage or disable cookies through your browser settings. For detailed information, please review our Cookie Policy.
Data Retention
We retain your data only as long as necessary to:
– Complete your transactions and maintain records for tax and accounting compliance
– Honour unsubscribe or deletion requests
– Improve our services through aggregated, anonymised analytics
After this period, personal data is securely deleted or anonymised.
Data Sharing and Third Parties
We may share your data only with trusted third parties who help us operate our business, such as:
– Payment processors (PayPal, Stripe, WooCommerce Payments)
– E-commerce platform providers (WooCommerce)
– Email and marketing providers (Klaviyo)
– Shipping and logistics partners
– Analytics and tracking services (Google Analytics, Meta Pixel)
Each third party is required to handle your data in compliance with GDPR and only for the purpose of providing their contracted services.
International Transfers
Some of our trusted partners may store or process data outside the UK or EEA.
Where this occurs, we ensure that appropriate safeguards (such as Standard Contractual Clauses or equivalent legal mechanisms) are in place to protect your personal data.
Data Security
We use technical and organisational safeguards to protect your data from unauthorised access, loss, alteration, or misuse, including:
– Secure SSL encryption for all data transfers
– Restricted access to personal information within our systems
– Regular system audits and updates
Your Rights Under GDPR
As a data subject, you have the right to:
– Access a copy of your personal data
– Request correction of inaccurate data
– Request deletion (“right to be forgotten”)
– Restrict or object to certain processing
– Withdraw consent for marketing communications at any time
– Request data portability
To exercise your rights, please contact us at customerservices@phoenixbiolabs.net.
Children’s Privacy
Our website and products are not intended for individuals under 18 years of age.
We do not knowingly collect personal information from minors. If we discover such information, it will be promptly deleted.
Changes to This Policy
We may update this Privacy Policy periodically to reflect changes in law or business operations.
The revised version will be posted on this page with an updated effective date.
Contact Us
If you have any questions about this Privacy Policy or how we handle your personal data, please contact:
Phoenix Biolabs
Email: customerservices@phoenixbiolabs.net
Website: www.phoenixbiolabs.co.uk
